People News

Actress Zoe Saldaña Is New Face of Lancôme

She will help promote the brand’s first dermatologist-validated Absolue Longevity MD line.

Zoe Saldaña x Lancôme. Photo by Daniel Sannwald for Lancôme.

Lancôme has tapped Oscar-winning actress Zoe Saldaña as its new brand ambassador.

Officials said her modern femininity and radiant confidence aligns with the brand’s “sophisticated allure.”

“To me, Lancôme has always stood for a grounded, and deeply human vision of beauty. That speaks to who I am — as a woman, as an actress and as a parent,” said Saldaña. “Beauty, to me, is about conviction: the courage to set your own terms and the confidence to uphold them. I am so proud to join this extraordinary collective and to be part of a brand that believes in an authentic beauty.”

Absolue Longevity MD

Lancôme recently released its Absolue Longevity MD line, its first dermatologist-validated skincare range grounded in Longevity Integrative Science. The collection is comprised of three distinctive skincare approaches — Anticipate, Intercept and Reset, designed to reverse skin’s visible biological age at every life stage, officials said. Saldaña will be the face of Intercept.

Saldaña joins a diverse collective of global ambassadors at the brand, which includes Julia Roberts, Olivia Rodrigo, Christy Turlington, Isabella Rossellini, Aya Nakamura, and Vanessa Kirby, among others.

Add us as a preferred source on Google

Get the latest Happi news, insights and analysis in your Google Search and AI experiences.

Keep Up With Our Content. Subscribe To Happi Newsletters